Direct marketing of food products often involves significant effort for producers. At the same time, it offers new sales opportunities and greater independence from traditional grocery retail. The core idea behind lefoodie is to provide a central interface that enables producers, direct marketing platforms, restaurants, and logistics providers to connect, exchange data automatically, and process sales transactions seamlessly. This presentation will provide a brief overview of the lefoodie concept and its basic functionality. All participants are warmly invited to share their ideas and feedback during the discussion that follows.